"The use of paper, perhaps more than any other single product, reflects the throwaway mentality that evolved during the last century. There is an enormous possibility for reducing paper use simply by replacing facial tissues, paper napkins, disposable diapers, and paper shopping bags with reusable cloth alternatives." –Lester R. Brown, Plan B 4.0: Mobilizing to Save Civilization.
Lester Brown talk on Plan B: Rescuing a Planet Under Stress & a Civilization in Trouble at Environment Canada Policy Research seminar series. French translation. [Note: http://www.ec.gc.ca/seminar/Brown_e.html no longer exists.]